You don’t really need anything to get going. If you join our personalized nutrition & lifestyle coaching program we do recommend a Smart Body Composition Scale to measure weight, body fat, muscle mass and total body water, but we can talk about that later.

To be successful, you do need a specific, measurable, attainable, realistic and timed deadline, but we will work on that together also!

No, we do have a fitness location in the San Francisco Bay Area (Belmont, Ca) but most of our clients Post Covid live all over the world and do our Nutrition and Lifestyle Coaching Program and Virtual Fitness Program. You can workout in your garage or living room, work gym, local box gym or get your movement outside. Many of our clients already have a fitness program they like but are not getting the results they desire or have injuries. They come to us for a more personalized, comprehensive program that includes Accountability Coaching, Nutrition & Lifestyle Strategies & Specific Fitness Programming for stress &  pain reduction and performance enhancement.

Generally speaking any nutrition program you do will give you instant gratification and weight loss. Unfortunately weight loss becomes challenging with time given most dietary programs are low in calories, too restrictive and are not specific for the individual.

Those programs focused on fitness only have limited weight loss benefits and often times lead to injury given exercise intensity is too intense and the volume of training is more than people can handle.

Most of our clients lose between 3-10 pounds in the first week without dieting or counting calories by reducing inflammatory foods. Weight loss typically continues weeks 2 & 3 and stabilizes for many for a couple weeks before it starts going down again.

Regardless of the amount of weight desired, weight loss is non-linear. We call plateaus WINS because if you are not gaining that’s better than most, especially around the holidays and other events.

We focus on body fat reduction because that is really what people want reduced, especially around the belly!

For those that have it to lose it is common to drop 12-24 pounds, 4-5% body fat and 1-2 dress sizes in a 12 week program and we have a RESULTS GUARANTEE…

Guaranteed Weight, Body Fat or Dress Size Reduction In 12 Weeks or We Will Work With You For FREE For Up To 3 More Months!

Working with our team will be like taking a college course on fitness, nutrition and lifestyle hacks to reduce stress, improve hormonal balance and performance. Unlike a college course, you will not just be learning about generalized theory and taking a test.  You will be receiving personalized information for you to achieve your goals and you will take action immediately. This is not a spectator sport 🙂

Common takeaways:

1. Strategies to create mental-emotional balance

2. Routines to make a healthy lifestyle more consistent

3. A focus on one’s 7 Daily Primal Needs. (breathing, hydration, sleep, nutrition, relationships, growth mindset and movement (exercise including massage, mobility, stretching, posture awareness, etc.).

4. Personalized Nutrition Strategies

5. Personalized Fitness Recommendations/Corrective Exercise Training For Injuries, Postural Imbalances, Prevention & Performance

6. The Importance Of Having A Coach For Daily Accountability/Focus

7. Seep Strategies

8. Supplementation Strategies  As Needed

9. Hydration Strategies

10. Meditation/Conscious Breathing Techniques

11. Relationship Coaching

12. Essential Oil Recommendations

13. Posture and Mobility Training

14. Food Reactivity Testing 

15. Blood Glucose Monitoring

16. And more…..

Daily Accountability Check-ins with your Coach

Bi-Weekly Private Coaching Calls to dive deeper 

12 Weeks of "I AM A PRIORITY" 7 Daily Primal Needs Training Sessions With Coach Brien (On Demand) 

90 days of Be Better Today Group Fitness (Livestream & On-Demand) 

Q&A Thursdays Group Hot Seat Questions with Coach Brien for 12 weeks 

12 Weeks of Private Facebook Community Group

Video Breathing Exercises Resources 

Mindfulness Tools Articles 

Bonus #1: Accountability Mobile App For Fitness Recording 

Bonus #2: Personalized Meal Plan 

Bonus #3: 21 Day Comprehensive Keto Challenge

We take a holistic approach to weight loss, fat loss, pain reduction, stress reduction and optimizing performance. We are interested in helping our clients improve their lifestyle for LIFE! We do this by helping our coaching clients create daily rituals for their 7 Daily Primal Needs: conscious breathing, hydration, sleep, food, relationships, mindset and movement.

Nutrition is very important, but we believe that there are 3 variables more important than nutrition: breathing efficiency, hydration and sleep. We will get into this more deeply, but we will argue that your mindset is also more important than your nutrition. Without a growth mindset, you will not focus on meal prep and eating the right foods for you for too long.

We have a complete weight loss/transformation system: Daily Accountability, Personalized Nutrition & Lifestyle Strategies and a Virtual Fitness Program that can be done anywhere in the world. We also have in- person workouts in the San Francisco Bay Area.

We personalize the journey! We do this by interacting with our coaching clients daily and observing trends with weight, body fat, total body water, muscle mass, digestion, energy, sleep, stress, fitness data and oftentimes blood sugar with our amazing Veri Continuous Glucose Monitor (CGM) App.

Here’s a sample of the metrics we can track & trend with the Veri Software:

Daily Glucose Graph

Weekly & Monthly Ambulatory Glucose Graphs

Time in Range

Avg Glucose Variability

Logged Meals

Meal Scores

Meal Ingredients

Fasting time (overnight)

Time between last meal and sleep

Steps

Sleep

Exercise

It’s almost 2023! There is no reason to restrict calories and starve when we can use technology to make better decisions.

Lastly, given most people have digestive and inflammatory issues (bloating, gas, heartburn, constipation, loose stools, joint/muscle pain, etc) we typically introduce our clients to our anti-inflammatory nutrition model. This has proven to be successful for the last 23 years with over 100K+ clients. Most clients reduce their toxicity, inflammation, digestive issues and other symptoms 50-75% in only 21 days.

On rare occasions when our clients are not getting the results we hope for we can do additional lab testing (food sensitivity, DNA, etc) to get more clarity, so we can give even better and more precise coaching. We may also partner with other health care practitioners as needed.

We offer both a personal and group coaching program. We highly recommend a personal coaching program and feel a personalized model is best for all but we do understand that budget can be a limitation for some. Our personalized nutrition & lifestyle coaching program includes biweekly 1:1 coaching calls and our RESULTS GUARANTEE. Both programs include daily accountability check-ins, so even our group option is personalized more than other programs.

Yes, you will get support daily that will keep you progressing over time. We will work through plateaus together and you will receive strategies to minimize them. You will never feel alone on your journey again.

Yes, we will teach you what is best for you to order when you go out or if you prefer to deviate on a given meal or day we will provide you strategies on how to be a better cheater. 

The best time to implement movement, nutrition & lifestyle strategies was when you were a baby. Unfortunately, most parents did not instill healthy models, so the sooner you can get educated and become aware about what you need to heal and thrive the better.

Although it may seem hard to change old habits to more favorable rituals, we have found it only takes 3-5 days to break your old habits with new and better rituals.

We believe if you want more from life… if you want to be healthy and fit now, then now is the time for change. You must take action when you want more out of life or this feeling will soon fade and you will keep living life as you were with the same results.

We will teach you strategies on how to win while traveling, at events and during the holidays. You will no longer fear gaining weight or not being able to exercise during these times because you will know exactly how to get right back on the plan if you get thrown off from your typical daily routines.

Motivation is fleeting and is influenced by many variables. First of all, you must get clear on what you want and why you want it. If you need some help with your what and why, we can help you. We find that motivation improves the better you feel and when you feel & notice progress. We will focus on creating rituals for your first four life sustaining primal needs: breathing, hydration, sleep and food. We will incorporate strategies to give you energy, not deplete you and this will often do the trick! You will also receive coaching and encouragement daily, so you are more likely to stay focused on you and your goals!

For sure. We will work together to find the best foods that are not only good for you, but taste good also.

How much is your health & fitness worth to you? It’s actually quite expensive and time consuming to be unhealthy and unfit.

If we can reduce your medications and hospital visits in the future would it be worth the investment? If we could give you more confidence would it be worth the investment?

If you slept better and had more energy throughout the day, would it be worth the investment?

If you could accomplish daily activities with ease would it be worth the investment?

Of course it would be worth the investment if we could guarantee the results right?

Well, we do have a RESULTS GUARANTEE…

For those that have it to lose it is common to drop 12-24 pounds, 4-5% body fat and 1-2 dress sizes in a 12 week program.

Guaranteed Weight, Body Fat or Dress Size Reduction In 12 Weeks or We Will Work With You For FREE For Up To 3 More Months! 

Although we believe you need to sit less, stand more and move even more, exercise has very little influence on your weight and body fat. Working out is most important for your mental- emotional state. You will generally feel better after you get your body moving. That doesn’t mean you need to do high intensity training or spend hours in the gym. We would love for you to do strength work at least 2x per week; however, we recommend you find something you enjoy that moves your body at least 30 minutes each day. How about a walk? Dancing? Gardening? Stretching? We will work together to create a weekly movement plan that can be simple or more involved.

You will be armed and dangerous with a vast amount of education and awareness to make the best decisions possible to keep you and your family healthy and fit for life. And if you want to continue with us after the initial program we will keep working on your new goals together!